Google Adsense: All About Ad Placement
If you happen to have a website and want to generate income from it using Google adsense, it would be wise to determine how you place your ads. We see this option from Google once we are ready to create our own ads but while the Google tutorials are something to guide us, it all really depends on where you place your ads.
For the record, Google allows you to place a maximum of 3 ads on a certain page. Going over that will leave you a blank space. So for blogs, if you want to maximize the advertising spots, it would be wise to place your ads near the posts. Remember that your posts are the ones which changes frequently and to broaden the ads that will be shown on your site, fresh content is usually the keywords that they will rely on.
Just be sure not to overdo it. While it would be best to place Google ads for content, it may render your site worthless if you forget about why the people are there. Formatting is still essential. Blogs are meant to provide information and if you screw that up, chances are you may not get the visitors who will eventually be clicking those ads to generate your revenue.
This has been proven already. Placing them near posts raises the bar of potential ads that may be of interest to your visitors. Just bear in mind, if you don’t update or have good ads, why would a visitor become interested in them if they see recurring ads each time they land on your page?