Google Analytics
Google Analytics provides data that empowers your business and helps you to achieve your online objectives. If you want your site to make more of an impact or need to convert interest into sales, then this is the toolbox that can help you do it.
Set up
We’ll work with you to gain a clear understanding of your goals and objectives. We’ll then design a Google Analytics solution around your specific needs and make sure that you’re getting the right kind of focused data to help you grow.
We’ve worked with clients across a wide range of industries, helping them to create and implement analytics strategies that offer actionable information.
Audit
You need to be able to trust the data you’re getting from your analytics. We’ll make sure that all data is aligned directly to your needs and provides the right kind of support. Using our audit services, we’ll help you harness the power of Google Analytics and show you how advanced tracking helps you to gain a clearer insight about what your customers are looking for.
Once you have confidence in your data, you’ll find it can be incredibly powerful in helping you to focus your energy on what works and what coverts.
We know that each company is different so we will tailor our audit services to meet your needs.
Optimisation
Once you’re clear about what your data is telling you, you can use this to improve the way your site works. Ask the right questions and you’ll stand a better chance of getting the right answers.
At every stage of the process, analytics can help you to understand and optimise your performance. And we’re perfectly positioned to help you achieve this. We’ve recently re-taken and passed the Google Search and Shopping Advertising exams, and will retain our Google Partnership status for a further year. So, you can be sure you’re working with approved and assessed analytics experts.
Data-led marketing strategy
Data plays a very important role in internet marketing and should ideally be at the heart of any content marketing strategy. Data is produced by virtually every online interaction you can think of, so there’s a whole wealth of information sitting there waiting to be mined, processed and understood. We’ll work with you to capture data more effectively and use its power to direct your marketing for maximum value.
With a clearer understanding of where, why and how your business makes a difference, you can reach out to new customers and make your existing ones even happier with your services.
Related to Google Analytics:
CRO
Struggling to convert visitors to customers?
- Identify usability issues
- Understand what users want
- Interpret conversion funnels
We can help you achieve research driven improvements
For most businesses the most important figure for the website is not the number of visitors but how many of those translate into leads or sales.
This is the conversion rate and it could be the most important figure your business is overlooking.
Reputation
Need to protect or improve your online public image?
- Unwarranted complaints?
- Fake negative feedback?
- Bad reviews?
Take control of your online reputation
Maintaining your brand’s reputation online is more important now than ever before.
This is your identity that you’ve worked hard to create and build, so you need to have a degree of control over how you are perceived and what people are saying about you online.
UX
The user experience, known as UX, describes the various ways that people interact with your business. This includes the way they use and react to your website, apps, advertising and communications.
When collected together, the sum of all these interactions defines your organisation’s UX.
SEO
Are you losing business to your online competitors?
- Our clients improve their
online visibilty every month - Our clients benefit from
a holistic approach to SEO - Our clients
traffic inceases monthly - Our clients are
achieving long-term growth
We work with clients of all sizes, from start ups to large multinationals, creating effective SEO strategies that drive traffic to your business.