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Improve your AdWords conversion rate
Any advertising campaigns that you launch should bring you closer to your customers and help t
How long should you make your meta description?
Back in 2015, Google snippets had a limit of 150 characters, but then something happened....
Google’s Mobile Indexing Change: What you need to know
Google has now released more information on their upcoming Mobile First indexing, a tool that will...
Google launches rebranded Rich Results testing tool
Google is set to launch a new version of its structured data testing tool for rich results. The firm said from now on it will be
Index your content faster with fetch
Just like a car, in order to keep your website running smoothly, you need to work on its maintenance ever...
HAPPY HOLIDAY SEASON FROM DOUBLESPARK
We would like to wish you a Merry Christmas and a...
A competitive SEO checklist
Many marketers get tunnel vision when it comes to focusing their SEO efforts. This can result in too much emphasis on link...
What is bounce rate and why is it important?
You might have heard the term bounce rate being, well, bounced around now...
The ultimate guide to internal link building
Link building is the bread and butter of the SEO world. It’s the tactic used by most well known websites to build their presence
The ever changing, never changing landscape of SEO
As most people who’ve working on SEO will know, Google, and other major search engines, regularly update the algorithms they use
How microsites can negatively impact on SEO
Over the years, developers have used a large number of techniques to try to boost the SEO and page rankings of their websites.
5 SEO Quick Wins
If you have a few minutes spare and want to use them to optimise your website visibility, take a look at these five SEO quick
Google Search Console updates
Although far from perfect, the insights offered by the Google Search Console can be useful for business owners looking to improve
Google Partnership Status
Thanks to our head honcho and passionate search professional, Gary, passing the Google Search Advertising and Shopping Advertising
Why Work With A Google Partner?
There are numerous advantages to both being and working with a Google Adwords Certified Partner.
12 local citation building best practices
Building local citations is the hardest part of getting your business visible in the local search results.
3 Common Google+ Related Mistakes with SEO Consequences
Google+ as a means to get better search rankings is shaping up to be a pretty sound strategy as correlation data and SEO
SEO Strategies Using Google+
That +1s have a high correlation with search rankings is a fact begs the question of whether it makes sense or not to use Google+
How Google+ Can Increase Your Search Rankings
Google+ page management interface may not be the best example of UX engineering, being pretty confusing to use, but it does not
Local search ranking factors
Earlier this month Moz updated their annual survey of local search ranking factors. The survey aimed to determine precisely what
Online Marketing: Targeting Goals
Any good SEO campaign will look for solutions covering both short and long-term goals. Leave out either of the two and you’ll end
Top SEO Factors: Keywords and Links
The world of search is an ever-changing landscape as search engines continue to tweak their ranking algorithms in an effort to
Looking Into the Future of Search
Figuring out the ranking factors of search algorithms today is all well and good, but we know how quickly things can change and
What Makes a Quality Web Design?
What makes a website great is very subjective, because all experts have different opinions. There is much more to creating a
SEO: Part of a Bigger Picture
Clearly the role of SEO is very important when it comes to driving traffic to your site. After all despite the numerous ways that
Supplementing Your Search Traffic with SEM
Search engine optimisation is the art of ensuring your pages go up and/or maintain their standing in search results listings.
Mobile Website Design Issues
Using a responsive website design is essential nowadays with internet statistics clearly showing an increase in mobile web usage.
Feature prominently on Google Maps
Google Maps is one of the most effective methods to improve the way you interact with your customers. First of all, it enables
Taking Mobile SEO Pointers Straight from Google
Technology and consumer demand has led to a major shift in the way people use mobile devices, with smartphones and tablets now